Amazon has stopped paying warehouse workers to sing the company's praises on social media, according to the Financial Times.
The ecommerce giant shuttered its fulfillment center "ambassadors" program at the end of 2021, claiming executions didn't think the program's reach was good enough, anonymous sources told FT. The program launched in 2018, paying workers in its fulfillment centers to tweet about positive work experiences as a way to fight negative press and repair its reputation. It seemingly started in response to stories tweeted by employees about horrific working conditions and low pay.
Since the program's launch, the ambassadors had been mocked and parodied, accused of being "propaganda" for the company.