Disney+ now has 28.6 million subscribers.

CEO Bob Iger revealed the most recent number on the company's Q1 2020 earnings call, along with several other updates about the company's swelling streaming empire.

• 20% of subscribers effectively get the service for free, with Verizon footing the bill as part of a one-year promo. 50% signed up directly through Disney's website, meaning that the company won't have to share any fees with resellers like Apple or Google. Its revenue per user is $5.56.
• Disney's other streaming services are also growing: Hulu reached 30.7 million subscribers Monday and ESPN+ 7.6 million, up from 22.8 million and 1.4 million at the end of 2018, respectively. Worth noting: Subscribers who bundle all three services are being counted individually for each service.
• Next up for Disney+ is further international expansion. Iger announced a launch in India on March 29. (And with all eyes on Disney+, Hulu's long-planned international expansion will have to wait until 2021.)
• Disney originally predicted it would reach 20-30 million Disney+ subscribers in the U.S. and another 40-60 million internationally by 2024. Asked whether that forecast needs to be adjusted in light of these huge early numbers, Iger hedged: "It is premature for us to take our guidance up."