Looks like Google wants in on smartwatches.
According to Insider, Google is working on a smartwatch within its Pixel brand, which it aims to launch next year. As expected, the watch will include fitness-related features such as step counting and heart rate monitoring. It would be the first watch that Google designs in-house.
The watch is expected to have a higher price tag than a Fitbit, a source told The Verge. Google acquired Fitbit for $2.1 billion in January.
Google previously sold smartwatches under the LG brand. At the time Rick Osterloh, Google's senior vice president of devices and services, said they “didn’t look like what belonged in the Pixel family,” according to a 2019 Insider report.