Protocol is 1: Our favorite long-reads from our first year

This website is a year old today. Here are some of our favorite stories that we published in the last 12 months.

Protocol is 1: Our favorite long-reads from our first year

All dressed up for our birthday!

Image: Birthday! Protocol

As we celebrate our first birthday, we thought this was a good time to look back on some of our favorite Protocol stories from the last 12 months. Some broke big news, some illuminated people and stories we needed to know more about, and all are great and important tales. We hope you enjoy these highlights from our first year.

The GE Mafia: How an old-school company birthed a generation of tech leaders, by Joe Williams

  • The PayPal Mafia gets all the credit, but it turns out an old-school company has an awful lot to teach people about how to build the future. GE may not be the giant it once was, but its influence is still everywhere.

Through apps, not warrants, 'Locate X' allows federal law enforcement to track phones, by Charles Levinson

  • Babel Street's tech became a recurring story this year, led by this investigation into how the government tracks its citizens, and how a complicated system makes that possible. And profitable.

Misogyny at Alibaba and Baidu: The struggle of China's female tech execs, by Shen Lu

  • Diversity gets talked about too often in purely quantitative terms: percentages in certain levels, representation across the board. But as our reporting uncovered, the struggles for women at tech companies continue long after they're hired.

Tesla vs. Mustang: The future of Ford is here, by Mike Murphy

  • The future of cars is about ... cars, certainly. But as Ford is discovering, the future of cars is also about reinventing an entire ecosystem of related businesses. Making an electric car fun to drive is only part of the battle: which might also explain why it's going to be so hard to beat Tesla.

A tiny team of House staffers could change the future of Big Tech. This is their story, by Emily Birnbaum

  • With so much antitrust action coming against Big Tech, it's tough to know what's real and what's posturing. This group is doing some of the Hill's most real work.

From McDonald's to Google: How Kelsey Hightower became one of the most respected people in cloud computing, by Tom Krazit

  • Kelsey Hightower's story is both inspirational and unusual, and his career says a lot about what a more diverse, more effective tech industry looks like. Hightower's also working hard to make that happen.

Silicon Valley's new extreme: The 2:30 a.m. tech bus from Salida, by Lauren Hepler

  • There are a lot of ways to understand what's been happening in Silicon Valley — and why a lot of people and companies are thinking about leaving — but the tech employees forced to live hours away from the city they work in tell the story pretty effectively.

How one woman is building the future for Google in Silicon Valley, by Anna Kramer

  • While so many companies are fleeing the Bay Area, Google is staying. Actually, it's doubling down. But there's a thin line between investing in your community and steamrolling it — and a few very important people are trying to keep Google on the right side.

How COVID-19 rewrote Y Combinator's Winter 20 Demo Day, by Biz Carson

  • It's been a weird year to be a startup, huh? There are good lessons for founders, investors and frankly everyone in what happened at Y Combinator this year, as it tried to figure out how to maintain a community and help guide startups through a pandemic.

How Discord (somewhat accidentally) invented the future of the internet, by David Pierce

  • Everything about the way we interact online changed this year. And while Zoom became 2020's buzziest chat company, Discord might be the closest to actually perfecting what it means to live a virtual life.

Alloy promised Democrats a data edge over Trump. The DNC didn't buy it. Now what? By Issie Lapowsky

  • As tech companies told us a lot this year, it's always an election season on the internet. And more than ever, data — who has it, how they get it, how it's used, how much you can trust it — is a huge part of the process. But data, as one company spent millions of dollars learning, is a tricky thing in the real world.

Why Microsoft's new Flight Simulator should make Google and Amazon nervous, by Seth Schiesel

  • Cyberpunk 2077 was supposed to be great, and was decidedly not great. The new Flight Simulator, on the other hand, was even better than advertised, and was also an indicator of how the cloud and big data are going to change how games work.

How Google kneecapped Amazon's smart TV efforts, by Janko Roettgers

  • One of the most forceful antitrust accusations against Google is that the company spends a lot of money to cement its dominance and bullies partners into helping it do so. This story — about how Google uses Android as a weapon — encapsulates that perfectly.
Fintech

Wall Street is warming up to crypto

Secure, well-regulated technology infrastructure could draw more large banks to crypto.

Technology infrastructure for crypto has begun to mature.

Illustration: Christopher T. Fong/Protocol

Despite a downturn in crypto markets, more large institutional investors are seeking to invest in crypto.

One factor holding them back is a lack of infrastructure for large institutions compared to what exists in the traditional, regulated capital markets.

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Tomio Geron

Tomio Geron ( @tomiogeron) is a San Francisco-based reporter covering fintech. He was previously a reporter and editor at The Wall Street Journal, covering venture capital and startups. Before that, he worked as a staff writer at Forbes, covering social media and venture capital, and also edited the Midas List of top tech investors. He has also worked at newspapers covering crime, courts, health and other topics. He can be reached at tgeron@protocol.com or tgeron@protonmail.com.

Sponsored Content

Great products are built on strong patents

Experts say robust intellectual property protection is essential to ensure the long-term R&D required to innovate and maintain America's technology leadership.

Every great tech product that you rely on each day, from the smartphone in your pocket to your music streaming service and navigational system in the car, shares one important thing: part of its innovative design is protected by intellectual property (IP) laws.

From 5G to artificial intelligence, IP protection offers a powerful incentive for researchers to create ground-breaking products, and governmental leaders say its protection is an essential part of maintaining US technology leadership. To quote Secretary of Commerce Gina Raimondo: "intellectual property protection is vital for American innovation and entrepreneurship.”

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James Daly
James Daly has a deep knowledge of creating brand voice identity, including understanding various audiences and targeting messaging accordingly. He enjoys commissioning, editing, writing, and business development, particularly in launching new ventures and building passionate audiences. Daly has led teams large and small to multiple awards and quantifiable success through a strategy built on teamwork, passion, fact-checking, intelligence, analytics, and audience growth while meeting budget goals and production deadlines in fast-paced environments. Daly is the Editorial Director of 2030 Media and a contributor at Wired.
Policy

How I decided to go all-in on a federal contract — before assignment

Amanda Renteria knew Code for America could help facilitate access to expanded child tax credits. She also knew there was no guarantee her proof of concept would convince others — but tried anyway.

Code for America CEO Amanda Renteria explained how it's helped people claim the Child Tax Credit.

Photo: Code for America

Click banner image for more How I decided series

After the American Rescue Plan Act passed in March 2021, the U.S. government expanded child tax credits to provide relief for American families during the pandemic. The legislation allowed some families to nearly double their tax benefits per child, which was especially critical for low-income families, who disproportionately bore the financial brunt of the pandemic.

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Hirsh Chitkara

Hirsh Chitkara ( @HirshChitkara) is a reporter at Protocol focused on the intersection of politics, technology and society. Before joining Protocol, he helped write a daily newsletter at Insider that covered all things Big Tech. He's based in New York and can be reached at hchitkara@protocol.com.

Climate

This carbon capture startup wants to clean up the worst polluters

The founder and CEO of point-source carbon capture company Carbon Clean discusses what the startup has learned, the future of carbon capture technology, as well as the role of companies like his in battling the climate crisis.

Carbon Clean CEO Aniruddha Sharma told Protocol that fossil fuels are necessary, at least in the near term, to lift the living standards of those who don’t have access to cars and electricity.

Photo: Carbon Clean

Carbon capture and storage has taken on increasing importance as companies with stubborn emissions look for new ways to meet their net zero goals. For hard-to-abate industries like cement and steel production, it’s one of the few options that exist to help them get there.

Yet it’s proven incredibly challenging to scale the technology, which captures carbon pollution at the source. U.K.-based company Carbon Clean is leading the charge to bring down costs. This year, it raised a $150 million series C round, which the startup said is the largest-ever funding round for a point-source carbon capture company.

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Michelle Ma

Michelle Ma (@himichellema) is a reporter at Protocol covering climate. Previously, she was a news editor of live journalism and special coverage for The Wall Street Journal. Prior to that, she worked as a staff writer at Wirecutter. She can be reached at mma@protocol.com.

Workplace

Why companies cut staff after raising millions

Are tech firms blowing millions in funding just weeks after getting it? Experts say it's more complicated than that.

Bolt, Trade Republic, HomeLight, and Stord all drew attention from funding announcements that happened just weeks or days before layoffs.

Photo: Pulp Photography/Getty Images

Fintech startup Bolt was one of the first tech companies to slash jobs, cutting 250 employees, or a third of its staff, in May. For some workers, the pain of layoffs was a shock not only because they were the first, but also because the cuts came just four months after Bolt had announced a $355 million series E funding round and achieved a peak valuation of $11 billion.

“Bolt employees were blind sided because the CEO was saying just weeks ago how everything is fine,” an anonymous user wrote on the message board Blind. “It has been an extremely rough day for 1/3 of Bolt employees,” another user posted. “Sadly, I was one of them who was let go after getting a pay-raise just a couple of weeks ago.”

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Nat Rubio-Licht

Nat Rubio-Licht is a Los Angeles-based news writer at Protocol. They graduated from Syracuse University with a degree in newspaper and online journalism in May 2020. Prior to joining the team, they worked at the Los Angeles Business Journal as a technology and aerospace reporter.

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