November 29, 2021
Good morning, and welcome to Protocol | Enterprise. This Monday: Adam Selipsky prepares to make his AWS re:Invent debut, AI companies want to watch you drive, and signs of corrosion for Rust.
The world has changed since the last time enterprise tech gathered in Las Vegas for the jamboree that is AWS re:Invent. That’s also true of AWS itself, as CEO Adam Selipsky prepares for his first week in the spotlight.
While many re:Invent attendees spent the Thanksgiving break trying to remember how to attend a conference, Selipsky was preparing for his first keynote as CEO, which will take place Tuesday morning. Entering the 10th year of its annual revival tent meeting, AWS doesn’t appear to have lost a step. Revenue growth has accelerated this year even as Microsoft and Google have produced some of their most competitive cloud infrastructure services yet.
Still, re:Invent is a week in which the entire industry watches AWS closely in hopes of predicting its next move or spotting an opening.
As usual, there were a few early announcements that didn’t make the cut for the keynote. They all trickled out during the holiday break.
But the main event comes on Tuesday. Current Amazon CEO Andy Jassy used to hold court for nearly three interminable hours on the big day, dashing off a list of new services in between somewhat-relevant rock songs performed by a slick cover band. Selipsky, wisely, has pared the keynote down to two hours.
AWS also plans to hold several “leadership sessions” over the course of the week featuring its bench of VP-level executives across basically every segment of its business, and has reserved time for three additional keynotes.
But this is all going to be a little weird. No matter how close this re:Invent hews to the traditional playbook, the 2021 edition is going to be different, simply because of everything that has happened over the last 18 months.
And if you’re in Las Vegas this week, join Protocol | Enterprise for cocktails on Wednesday starting at 5 p.m. at Majordomo Meat and Fish by the Palazzo casino at the Venetian Hotel. RSVP here so we know you’re coming.
Crypto markets are increasingly eyeing expansion beyond the retail community and into the institutional realm as a key component of their growth strategy. To gain the trust of desired regulated institutions, crypto markets must prove they can meet the heightened requirements and due diligence inquiries of their investor base with ample technology, controls and processes to protect investments.
AI, take the wheel: The recently passed infrastructure spending bill requires car companies to add new safety features such as lane-departure warnings in future cars, but it also opens the door for “interior sensing” companies that promise they can use AI to monitor distracted or even upset drivers. Protocol’s Kate Kaye talked to several companies working on tech they claim can actually detect a driver’s mood, which could lead to exciting new privacy nightmares.
Hold the chips: While the ongoing supply-chain disaster showed signs of improvement over the holiday weekend, there are still a lot of structural problems across the chip industry that continue to make it hard to purchase electronics, cars and other items that increasingly rely on chips and microcontrollers to operate. Protocol’s Max Cherney looked into the current state of the shortage as part of our Shopping Week 2021 coverage, and it might get worse before it gets better.
Join us Wednesday, Dec. 8, at 10 a.m. PT for The Year in Enterprise Tech, a live virtual event recapping the week that was at AWS re:Invent and discussing some of the most important trends and developments that will shape enterprise computing in 2022. Our panel features Sheila Gulati of Tola Capital, Liz Fong-Jones of Honeycomb and Corey Quinn of The Duckbill Group in a free-wheeling discussion moderated by Protocol's Tom Krazit. RSVP here.
Cryptocurrency miners are using hijacked Google Cloud accounts for their compute-intensive token chases; most of the compromised accounts downloaded mining software within 22 seconds of activation, Google said.
UMC ended a dispute with Micron Technology. It will pay an undisclosed sum to settle intellectual-property theft allegations that were a poster child for U.S.-China tensions.
VMware topped Wall Street estimates with an 11% increase in revenue during its third quarter.
There are problems with Rust. The programming language has become very popular over the last several years, but it’s also faced recent criticism regarding whether or not big enterprise tech companies have too much sway over the direction of the project. The entire Rust moderation team resigned last week in protest of what it called a lack of accountability for its Core Team.
Thanks for reading — see you Thursday!