The search for tech’s next big city

Good morning! This Monday, a look at the many contenders for the title of The Next Silicon Valley, what scares DoorDash and why Travis Scott is the future of advertising.
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Anna Kramer writes: If we've learned anything during this year, it's that California isn't the be-all, end-all for the future of tech. I'm not one of those "Silicon Valley is over" people, but I'm definitely a "Silicon Valley is less important than you think" person. For a long time, a lot of tech workers felt they had to live in the Bay Area. Now they know that's not true, and so do most tech companies.
Where's next? The short answer is: a lot of places. "Tech" is far too large and sprawling to be as centralized in the next 50 years as it was for the last 50. For the long answer, I picked the brain of a man eager to find where tech is just beginning to emerge: Patrick McKenna, the founder of One America Works, which aims to connect tech companies with talented workers across the U.S.
Retaining talent will now require a greater level of location flexibility, a reality that every tech company is facing. Life outside the Bay Area has changed dramatically over the last 20 years, and "a lot of people who went home during the pandemic are actually seeing the value of the places they grew up in," McKenna explained.
I want to hear more about where people want to live and the places companies are moving to and investing in. So shoot me an email at akramer@protocol.com to tell me where you're living during the pandemic, whether you're thinking about staying put or anything else you'd like to share.
DoorDash is going public! You know this already. But this is Source Code, and one of our inalienable traditions is that we have to talk about Risk Factors whenever a company like this files its S-1.
DoorDash is a particularly telling case, given its spot right in the middle of the gig economy. (Though it's also a unique one, given that it actually made money recently!) If there's one thing to learn here outside the standard money-losing and pandemic problems, it's that companies like DoorDash are terrified that eventually everyone — users, drivers, regulators, reporters — will decide that gig companies are a bad idea.
The filing also makes clear just how tenuous every marketplace company is, no matter how powerful it seems right now. It's not all that hard for a competitor to spin up a delivery service if it's well-capitalized; it's not hard for users to switch apps. The moats that DoorDash and others have built are really, really shallow, and it knows it.
Welcome to the age of synthetic media
Content generated or manipulated by AI through machine or deep learning is changing how we create, distribute, consume, and democratize media. What does synthetic media have the power to change next?
Selena Gomez is the latest celebrity to call out Big Tech:
Immigration policy continues to hurt the tech industry's future, Dropbox co-founder (and the son of Iranian immigrants) Arash Ferdowsi said:
Elon Musk appears to have COVID-19 and processed it the way he processes everything, which is to say in his Twitter replies:
Rebekah Mercer was revealed to be the main funding source behind Parler, and she said the app serves a very specific purpose:
The next congressional tech hearing is tomorrow, with Jack Dorsey and Mark Zuckerberg sitting in front of the Senate Judiciary Committee for an event called "Breaking the news: Censorship, suppression, and the 2020 election." It's going to be … messy. Jack should be meditating extra hard today.
The CB Insights Future of Fintech conference starts today, and a few of us at Protocol are hosting conversations over the course of the event.
The NYT's DealBook virtual event starts tomorrow, and we'll hear from Masa Son, Bill Gates, Ruth Porat, Tim Sweeney and others over the two days.
Nvidia and Baidu both report earnings this week.
If you want to understand the future of advertising, basically all you need to do is follow Travis Scott. He turned "buying a quarter-pounder" into a cultural event for McDonald's, he set the bar for musical events in Fortnite, and now he's worked with Sony to create the single coolest unboxing video I've ever seen. The guy just keeps winning the internet.
Welcome to the age of synthetic media
Content generated or manipulated by AI through machine or deep learning is changing how we create, distribute, consume, and democratize media. What does synthetic media have the power to change next?
Today's Source Code was written by David Pierce. Thoughts, questions, tips? Send them to david@protocol.com, or our tips line, tips@protocol.com. Enjoy your day; see you tomorrow.
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