How spatial intelligence powers a connected world
Fully connected and autonomous vehicles will optimize the best route to take, as well as understand the rules of the road, geometry of intersections and which vehicle must yield within a roundabout. Commercial drones will seamlessly deliver packages and move through the air like today's passenger jets, safely integrated within our transportation system.
This once distant future is rapidly approaching, and location technology has become a core enabler to how people, goods and services move across our interconnected world.
The use of location data has grown exponentially over the last decade. Think of the countless mobile apps delivering information based on your geography; ride-hailing and transportation choices a click away; the packages and groceries routed safely to your door.
We are on the verge of seeing a massive increase in location-relevant data, well beyond anything today, and driven by an expanding network of sensor-equipped vehicles, devices and machines. Simultaneously, leaps in connectivity, cloud, artificial intelligence and other technologies are accelerating ways to harness location data.
Right now, we are in the era of location intelligence where visual representations answer questions like: "How do I get from point A to B efficiently?" But we are moving into a more dynamic world where all objects and things need to understand where they are and how to precisely interact with their surroundings. It is the beginning of a new era of Spatial Intelligence.
Moving through the next decade, location data can help underpin major transformational shifts in how our economies and societies are examined. It can be harnessed to help solve some of our world's most pressing inequity challenges and transform the way we live, move and interact within our communities.
Spatial Intelligence: Not only how things get from point A to B, but how they interact with their environment along the way
As technology advances, so does the way the world is mapped and visualized. All of these developments are driving a paradigm shift in how reality is captured, visualized and interpreted. Digital mapping representations of the world are becoming increasingly high-definition, three-dimensional (eventually 4D) and real time. Better positioning, tracking and estimated time of arrival calculations are crucial for emerging smart technologies across many industries.
We're already seeing this in the automotive industry, where location data and technology are key to helping facilitate a unique vision of tomorrow's mobility. In a recent report, published by the Experiences Per Mile Advisory Council, cars will be more connected, autonomous, shared and electric by 2030, and 96% of new vehicles shipped globally will have built-in connectivity, a twofold increase since 2020. Through intuitive navigation solutions, advanced driver assistance systems and high-definition maps, car makers around the world are using location-based services to power the future driving experience.
Transportation and logistics operators always strive for ways to ensure safety, efficiency, driver productivity and customer satisfaction. COVID-19 massively accelerated global online retail, which amplified pressure on T&L operators worldwide to overcome delivery challenges. There is now an even greater need to address supply chain disruptions with improved visibility and accuracy. For example, truck-specific routing from HERE Technologies makes it possible to plan optimal routes based on unique attributes. With comprehensive road coverage and accurate, cutting-edge rerouting capabilities, drivers can avoid accidents, heavy congestion and even extreme weather.
Take also robotics, where sub-centimeter positioning accuracy is vital for movement precision and task completion. In a connected world, where the entire data value chain is complex and long, visualizing location data, uncovering invisible patterns and revealing actionable insights leads to informed decision-making.
Location data, responsibly
Location data as an enabling force in today's world has an even more important future. It is converging with global market and mega-trends like sustainability, digital transformation, data security and privacy.
Businesses, cities and government agencies will continue to generate vast amounts of location data. Moving through the next decade, location data can help underpin major transformational shifts in how our economies and societies are examined. It can be harnessed to help solve some of our world's most pressing inequity challenges and transform the way we live, move and interact within our communities.
HERE Technologies is working to create a digital representation of reality — a platform that can handle, access and interpret vast quantities of siloed data to improve how our world moves and interacts at a time of crucial economic, environmental and social challenges to solve.
In our increasingly connected world, enterprises and consumers seek trusted and independent platforms to store and handle proprietary and customer data safely. Privacy has long been at the core of HERE platform, products and how we do business. In this emerging era of Spatial Intelligence, HERE is uniquely positioned to become the trusted global platform connecting and making sense of multiple types of location data in a secure, flexible and valuable way.